PRODUCT DESIGNER_
LOS ANGELES_
JOSH KOH
NON AFFILIATED WITH MAMMUT BRAND
MAMMUT
Apparel / Performance / Storytelling
A compression suit that converts body heat into energy return and provides impact protection
BRIEF -
As a team, we were tasked with creating a 6-word story for the outdoor brand, Mammut, and designing a product line for alpinist climbers on their quest to reach the highest peaks on the planet.
TEAM MAMMUT
JOSH KOH
MAX KO
SPORT
MENACING PLAYGROUND
The mountain toys with us, as if we were its puppets, trapping us in a menacing playground
ATHLETE
TRIBAL PIONEERS
Our athletes are a band of tribal pioneers, a community forged by the trials of the sport. They endure and strive together, conquering the most menacing peaks known to man.
BRAND
ETERNAL CITADEL
Mammut is a brand with a rich heritage lasting over 160 years and still standing, providing a safe haven for alpinists to enjoy the sport.
SPORT CHALLENGES
UNFORSEEABLE TRAUMA
The mountain can cause unpredicted disasters, causing harsh strikes to our athletes.
MERCILESS FATIGUE
Constant fatigue and soreness from lack of blood flow and energy return.
PRIMAL FORTRESS LINE
SHELL JACKET
DESIGNER - MAX KO